Michael Kolodka

I write articles about useful SendPulse tools and major updates of our services. Also, I build user manuals to help our customers get the full benefit of all features our platform offers.

How to Warm Up a New IP Address for Email Campaigns

Email Marketing

How to Warm Up a New IP Address for Email Campaigns

Mailbox providers anticipate potential abuse from any senders with a new IP, so you should earn their trust first to make your inboxing success. In this article, we will show you the best practices for gaining new IP's reputation and warming it up.